Bakers Dolphin PPC Case Study

Bakers Dolphin PPC Case Study

Bakers Dolphin is a coach hire company. Established in 1889 Bakers Dolphin is one of the largest coach travel and holiday firms in the West. Their modern coaches travel millions of miles every year, carrying holidaymakers and private hire clients in comfort and safety. The challenge was to lower the Cost-Per-Acquisition for enquiries & increase Lead-Gen volume.

Case study



Bakers Dolphin



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Keywords Trend

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Estimated Traffic Trend

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June 2019 vs November 2019

36.32% increase in conversion rate.
Growth in Conversion Enquiry Volume up by 50%.
19.62% Decrease in Cost-Per-Conversion Enquiry.
Increase in traffic up by 6.49%. statistics 1024x688 1


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