PPC ROI Calculator

PPC ROI Calculator

Here at Creative Labs, we know how precious your digital marketing budget is, and no one wants to see you throwing good money after bad. It can be hard to know when to spend more money and when to cut your losses and run when it comes to pay-per-click advertising. Using a PPC ROI Calculator tool, you can quickly and accurately determine how much you should invest in a particular campaign, how much you can afford to spend, and what your returns are likely to be.

Maximise your return on investment with a PPC ROI Calculator tool.

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What is PPC Advertising?

If you are new to the exciting world of paid advertising and you are thinking about using PPC for your next marketing campaign, a PPC ROI calculation tool is exactly what you need to help alleviate your fears and instill confidence in your investment. PPC, pay-per-click advertising, is a form of paid advertising in which you only pay when a user clicks on your ad. A highly effective form of digital marketing, PPC can increase brand awareness, promote your products or services and increase sales.

Why Does Your Business Need a PPC ROI Calculator Tool?

At its core, an ROI calculator allows you to input your data and receive a customised result that enables you to make the best purchasing decisions for your business. Whether you are a small company that has a limited marketing budget or you are a larger corporation that doesn’t want to waste money, an ROI calculator tool can ensure you know exactly what you can afford to invest and how much you are likely to see in return. In terms of PPC advertising, in which it is all too easy to overspend, an ROI calculator is an essential tool that can help ensure you are investing your money wisely and within the confines of what you can realistically afford. ROI calculation can also help you make more informed decisions regarding your overall business strategy by providing invaluable insights into your current and future goals.

How Does a PPC ROI Calculator Tool Work?

An international SEO ROI calculator tool can help forecast the expected return of any PPC campaigns that your business is planning. All you need to do is enter the below information to be met with an accurate forecast of your next PPC campaign: Your projected monthly budget How much you are planning to spend per month on digital ads? If you don’t currently invest in paid ads, a good place to start is with 10% of your overall marketing budget. Your expected CPC How much are you prepared to pay per click? If you need help with this, Google Keyword Planner can help you find the estimated CPC for search ads. Your target conversion rate How often does a visitor convert into a lead on your site? This is typically between 2-3%. Your average sale price How valuable is a single customer? Be aware that this figure may change over time. Your lead to customer rate What percentage of your leads turn into customers? If your current rate is low, look for ways to improve this as increasing lead-to-customer rate can dramatically improve your predicted ROI. It is worth noting that an SEO ROI Calculator tool calculates ROAS (return on ad spend) and does not account for your product margins, so you should make sure that you take this into account when forecasting and planning your next PPC campaign.

How to Choose a PPC ROI Calculator Tool?

Although you could choose to manually work out your expected ROI for your next PPC advertising campaign, this is not a straightforward process, and the risk of human error is high. So, now you are left with the tricky decision of selecting the best PPC ROI calculation tool for your business. If you have already googled ‘free  ROI calculator tool’, you will already be aware of how many ppc calculators there are for you to choose from, and although we may be biased, we strongly believe that our ultimate PPC ROI calculator is the best you’ll find. Our superior ROI calculation tool is currently being developed by PPC specialists who know the world of paid advertising like the back of their hands. What does this mean for your PPC forecasting? In a nutshell, our ROI calculator provides unrivaled accuracy, so you know that any predictions you receive are highly likely to materialize so that you can invest your hard-earned budget with complete confidence and peace of mind. Furthermore, because PPC advertising requires regular investment if you want to outperform your competitors and achieve optimum results, our PPC experts can help you to manage your paid advertising campaigns throughout the entire process and advise you on how to maximize your investments in the future. In the meantime, while you wait for our new and improved PPC ROI calculator tool to be released, there are other online tools that you can utilize to help you plan your next PPC campaign. For example, if you are running a Google Ads campaign, one of the most popular pay-per-click advertising methods for small businesses, you can use the small business PPC calculator from Neatly.io. This handy tool will give you an idea of what other businesses like yours are currently spending, provide a rough estimate of ROI based on different budget amounts and help remove any guesswork.

PPC ROI Calculator What is a Good PPC ROI?

While there is no exact answer to this frequently asked question, as a general rule, PPC advertising is much more effective in creating conversions than SEO. In fact, according to recent data from Moz, pay-per-click advertising creates on average 50% more conversions and traffic than advertising through organic keywords. That being said, a PPC campaign can only be called a success if it actively meets your KPIs and delivers the ROI that you predicted. For most marketers, a good PPC ROI is one that allows their clients to meet their profits or sales goals; however, some businesses use PPC to boost brand awareness, increase brand loyalty and increase market share.

Why Choose Creative Labs to Plan Your Next PPC Campaign?

As part of our bespoke PPC management services, as an ROI agency, we offer Google Ads campaigns, Microsoft advertising, International PPC, Google Display Ads, Programmatic advertising, remarketing and retargeting services, full PPC audits, and so much more. As well as using our upcoming PPC ROI Calculator tool to make sure that you achieve the perfect balance between your budget and your campaign goals, our team of PPC experts can help you with all aspects of pay-per-click advertising so that you can maximize your ROI and enjoy sustainable, long-lasting results.

How Can Our PPC ROI Calculator Help You?

Paying for clicks to your website is always going to come with an element of risk, but that doesn’t mean you can’t get a good idea of how your PPC campaigns are going to pan out and how much you should be investing for maximum ROI. Our eagerly awaited PPC ROI Calculator tool is exactly what you need to put your mind at rest when it comes to investing in pay-per-click advertising. Discover your estimated number of clicks, leads, cost-per-lead, the value of a lead, expected revenue, and expected profit, all at the touch of a button. Watch this space for free and unlimited access to our new PPC ROI Calculator tool or, for immediate help with your next PPC campaign, get in touch with our talented team of PPC experts here today.