All this research was done to help The Frameless Glass Company gain more traffic, and ultimately, more conversions. We learned from this research that the direction of the company’s pay-per-click campaign needed to change. The next step was implementing that.
Next Step
Once thorough research was complete, implementing their PPC campaign was the next step. Launching at the peak of the global pandemic, we pushed through the crisis and created a campaign that not only helped the business survive through this challenging period but prosper.
Results
For many businesses in the UK that had to go on standby for large portions of the year, damage limitation was a priority for many. However, that wasn’t the case for The Frameless Glass Company, as our optimised PPC campaign helped them to achieve remarkable results.
Over the past 12 months, we have helped the business achieve:
- 162K Impressions
- 12K Click-to-site
Plus, even with three national lockdowns getting in the way, the business managed to maintain steady growth for their enquiry conversions.
Conclusion
Organic Keywords Trend
This graph shows changes in the number of organic keywords timber windows-direct.co.uk has positions for.
Estimated Traffic Trend
This graph shows changes in the amount of estimated organic traffic driven to timberwindows-direct.co.uk.
